Like any other map, The Internet map is a scheme displaying objects’ relative position; but unlike real maps (e.g. the map of the Earth) or virtual maps (e.g. the map of Mordor), the objects shown on it are not aligned on a surface. Mathematically speaking, The Internet map is a bi-dimensional presentation of links between websites on the Internet. Every site is a circle on the map, and its size is determined by website traffic, the larger the amount of traffic, the bigger the circle. Users’ switching between websites forms links, and the stronger the link, the closer the websites tend to arrange themselves to each other.
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Data never sleeps. Every minute massive amounts of it are being generated from every phone, website and application across the Internet. Just how much data is being created and where does it come from?
There’s no doubt that the increase in the Internet population has played a part in data’s tremendous growth. However, there’s something bigger at play. New technologies continue to emerge that allow people to create and share information in ways never before possible. These additional forms of sharing are delivering a sense of connectedness, adding new value to people’s lives.
With all our data creation—clicks, likes, tweets, photos, blog posts, online transactions—our digital data tells a compelling story about who we are and what we do. For people and business alike, the key to making these digital actions worthwhile is to ensure they and the data they create continue to improve our lives.
Almost two years ago, DOMO created the same infographic to highlight just how much digital data was generated every minute: